Passed down through 5 generations, Birtcher Development has been a leader in the world of commercial real estate since 1939. Working with some of the most significant investors and occupiers in North America, this family based enterprise was associated with the Goodman Group for a long time. Eventually they decided to follow their own path, reposition and rebrand as Birtcher.

LOCATION: LOS ANGELES  .  ROLE: GRAPHIC DESIGN, CONCEPT CREATION  .  YEAR: 2017

The client placed great importance on coming across as reliable, wanting the brand to be timeless, solid and established. As a result of the company’s rich history and prestige, we knew we needed to convey a sense of legacy, without making Birtcher seem old or dated.

 

b1b1
newcolornewcolor
3_13_1
b5b5
b10b10
b11b11